As a Content Specialist, your responsibilities include conducting thorough research on industry related topics, generating ideas for new content types and proofreading articles. Ultimately, you will deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.
Responsibilities:
• Conducting in-depth research on industry-related topics to develop original content
• Developing content for blogs, articles, service descriptions, and the company website
• Ensuring all content is optimised for SEO
• Developing content for link building
• Writing for traditional media including print, radio, yellow pages, etc.
• Assisting the marketing team in developing content for advertising campaigns and social media
• Creating compelling video content with the support of our in-house team
• Proofreading content for errors and inconsistencies
• Editing and improving existing content to improve readability
• Identifying customers’ needs and recommending new content to address gaps in the company’s current content
• Stay up-to-date on the latest industry-related news